When Thinking Is No Longer Enough
AI, Identity, and the Rise of Imagination
AI and human identity are colliding in ways we’re only beginning to understand.
When René Descartes sat alone in 1641, systematically doubting everything he thought he knew, he was searching for one thing he could be certain of.
Could his senses be trusted? No.
Could his memories be real? Maybe not.
Could reality itself be an illusion? Possibly.
He stripped it all away until he reached something undeniable: the fact that he was doubting.
To doubt, you have to think. To think, you have to exist.
Cogito, ergo sum.
I think, therefore I am.
For nearly 400 years, that’s been humanity’s foundation. Thinking didn’t just prove we existed – it defined our worth. We became the species that thinks. The ones who analyze, strategize, solve problems. Knowledge workers. The cognitive elite.
Then we built machines that think better than we do.
When Machines Join the Thinkers
Whether AI truly “thinks” doesn’t matter. What matters is that it is getting better and better at the analysis, the problem-solving, the synthesis – the very things we prided ourselves on, the things many of us built our identity and careers around.
A copywriter watches a draft appear in seconds that would have once taken an afternoon.
A consultant sees a machine run competitive analysis faster than he can even read the slides.
A programmer spends her day not writing code from scratch, but debugging code an AI wrote for her.
The first response is predictable: work harder. Learn faster. Add “AI-literate” to LinkedIn. Stay ahead.
But if you stay quiet long enough to notice what you’re actually feeling, the real fear underneath is:
“If a machine can do what I do, what am I?”
That’s not a philosophical question. It’s an existential one, with consequences – job security, status, sense of self.
We’ve faced this before. During the Industrial Revolution, when machines automated physical labor, we redefined ourselves. We stopped measuring worth by strength and started measuring it by cognition. Value shifted from body to mind.
And now that machines think, what makes us matter is shifting again. That means how we’ve been taught to think is ending.
The Way We Think Is Ending
For centuries, we’ve been taught to use our minds like tools. Decide quickly. Produce clear outputs. Resolve uncertainty as fast as possible, because that’s what gets rewarded and paid.
Over time, other parts of our intelligence got suppressed – staying with not-knowing, making connections that don’t have an immediate use, sensing what matters before we can back it up with data or logic.
Now AI is moving into the very space where we used to prove our worth. It can analyze more information than we’ll ever see, synthesize faster than we can think, and churn out competent answers in seconds. You can’t out-analyze a machine. You can’t out-synthesize it.
Three years ago, you didn’t think twice about your expertise. Three years from now, you might not have it.
The idea that your worth comes from how much cognitive output you can produce, how fast you can solve, how sharp your thinking is – that framework is starting to crack.




